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So far Conpoto Blog has created 189 blog entries.

3 Drivers to Get More People to Buy Local


If you are part of an economic development group, a chamber of commerce, a Main Street program, or just someone who wants to see others buy more local products, it’s time you start making it worth their while.

Here’s how you can convince others to buy more local products.

3 Ways to Convince More People to Buy Local
In […]

3 Tips for Making More Local Currency Sales

You’ve recently launched an amazing local currency program and you’re excited about the opportunities. Why wouldn’t you be?

But creating the program and making it available isn’t enough for it to be successful. Here are 3 things you should be doing to sell more local currency certificates.

Recruit In-demand Merchants
The success of your program comes partially from […]

3 Inexpensive Ways to Grow Your Business in 2019

Business growth is essential to remain profitable but in some markets, that’s becoming harder and harder to do. It’s likely if you have a small business you don’t have the time to explore new types of customers. You’re likely focused on retaining the ones you have and marketing to the ones you know that need […]

Why Your Town Needs a Local Currency Program

The day after Black Friday is Small Business Saturday where shoppers are encouraged to support small businesses. This is a great way to bring recognition and revenue to the underdog but it’s not enough.

Starting a local currency program in your community is another way to bolster support for small business and so much more. Here’s […]

Time to Ring in Holiday Promotions for Your Business


The holidays are a busy time for most businesses and consumers. According to the National Retail Federation, the average person spends about $1,000 on the holidays. If you’d like to ensure your business receives some of this spending, it’s time to focus your marketing around the holidays. But it is very competitive with big box […]

3 Ways to Reach New Customers for Your Business

Repeat clients are a businesses dream because they require less marketing dollars. They are also more likely to write referrals and send you customers. Your business becomes their go-to place and with any luck, you become a buying habit for them.

But not all businesses are set up for repeat customers. Some businesses are a “one […]

A New Way to Market Your Local Currency Program

Here at Conpoto, we like to think that local currency sells itself but we know that sometimes it’s just about finding the right person in order to make that happen. Chambers often focus on members. Main Street organizations try to market within their area businesses. Schools may decide to sell local currency. There are a […]

8 Tips for Dealing with Difficult Customers

No matter how amazing your business is, at some point, you will encounter a difficult customer. When you do, here are a few ways to diffuse a tough situation.

8 Tips for Dealing with Difficult Customers

 Check your own emotions. An emotional answer or even emotionally-charged body language can add accelerant to an already hot situation. […]

5+ Tips for Choosing the Right Community Currency Program

Merchants realize the benefit of gift certificates. They allow you to collect the revenue up front and provide the merchandise or service later. But the administration behind starting your own program and tracking it can be a real pain.

There is a better option out there.

Some communities offer what’s called currency programs. You might know them […]

Want to Boost Local Currency? Consider Rewarding Loyalty.

Customer loyalty programs, like local currency, work best when everyone participates.  The great thing about loyalty programs is that they can work in collaboration with local currency, and getting your fellow community businesses on board is a great way to advertise for each other.

But where to start?

Creating a Customer Loyalty Program
Do you already have […]